The University of Toronto Varsity Blues spirit squad, including cheer and pom teams, was invited to perform on MuchMusic’s Much On Demand. The frosh week episode was hosted nationwide by veejays Matte Babel and Tim Deegan on September 4 and was LIVE at 5 p.m.
The squad cheered throughout segments of the show and finished with a pom routine at the end. During an interview, they were able to promote the Varsity Blues football game against York on September 13 at Varsity Centre.